September 26, 2018

Review: Amazon Brand - Solimo 12oz Paper Hot Cup with Lid, 500 Count

Review: Amazon Brand - Solimo 12oz Paper Hot Cup with Lid, 500 Count

Five stars? In the context of paper cups, yes.

Paper is good. I haven't used Styrofoam cups in years for all the chemical reasons. Coffee is just never as good in Styrofoam. These paper cups do tremendous things.

I love sharing coffee with everyone who passes into my home. Espresso, latte, cappuccino, cubano, regular drip, pour-over... all good. Flavors? I've got you covered. Cream? Vitamin D? 2% Yes to all. While my personal choices lean toward single plantation espresso, I'm no snob. I want you happy.

And happy are they. So much so they want one to go.

Now, with 500 cups, I can have 125 small coffee parties. Or 500 new people. Or 1,000, but they need to be very friendly with their coffee and go home together. However it all goes, love will fill my home and love will fill their cup.

May your coffee be so delicious that others want to bring it home. And may your home be so delicious, they'll want to visit.


August 30, 2018

Coffee Love Is...

Coffee love is like a kiss at dawn.

January 28, 2015

Organo Gold Coffee

Organo products on Amazon

You read that right. Not a typo. Not Oregano Gold Coffee. However grotesque that sounds, consider that Organo Gold Coffee does have additives. Mushrooms and sometimes ginseng.

Not heard of Organo Gold Coffee? Their salesman are popping up on every social media front. Despite themselves not being physicians, they make all kinds of snake oil types of claims. Most notable that it prevents cancer. Hogwash, I say, hogwash!

I don't believe for a minute that is does squat for cancer. I'm not a doctor so don't believe me on face value, just as you shouldn't believe the Organo Gold Coffee salesman hawking their stuff online.

I looked into it. The Better Business Bureau thinks poorly of them. They, themselves, as a company, dance around specific medical claims so as to avoid the ire of the FDA and related governmental agencies. Unfortunately, they leave the door open enough for well-meaning sales people to boost up those claims. Organo corporate says they are trying to put the kibosh on those fibbers but I cannot help but wonder.

As coffee goes, it starts off that they don't offer whole beans. Even Folgers does that. This means it starts stale. Add in mushrooms and what's left?

Yeah, I thought so too, but I don't use that kind of language here.

Be suspicious.

Don't buy this coffee from your friend. Just give him $10.00 cash. He must be desperate, so maybe give him a few hundred to tide him over. Don't encourage him, coffee friends. He obviously is clueless how good coffee can taste, so show him. 

February 24, 2012

Event Tomorrow: For the Love of Coffee (CoffeeCON 2012 - Near Chicago)

Let's be clear. I am a fan. I am a fanatic. I love good coffee. I am in ecstasy with great coffee. But, alas of alasses, I am an amateur lover of the brown brew.

Kevin Sinnott is the real deal. He has put together an event west of Chicago. 

World’s Most Fanatical Coffee Consumer Creates First-Ever World Coffee Conference
CoffeeCON 2012 is an opportunity to journey into the world’s most amazing coffee varieties from around the world and learn about brewing, and even roasting, in every style imaginable. Top world amateur and professional coffee experts will present a wide variety of seminars and hands-on labs. Attendees will sample the world’s best beans and experiment with the latest brewing equipment. Exhibitors will include many high-end coffee roasters, coffee equipment manufacturers, coffee farmers and innovative coffee products. 

See the entire press release.

January 11, 2012

Starbucks® Blonde Roast Coffee Press Release

More Than Three Million Customers to Participate in National “Find the Roast You Love Most” Tasting Events

Click here to see downloadable versions Starbucks(R) Blonde Roast Coffee Available in Retail and Grocery Stores Beginning Jan. 10, 2012. (Photo: Business Wire)
SEATTLE, January 10, 2012 - Starbucks Coffee Company (NASDAQ:SBUX) today announced the availability of Starbucks® Blonde Roast, a lighter roast coffee from the company known for its signature dark roast, to meet the needs of the 54 million coffee drinkers in the U.S. who say they prefer a lighter roast coffee.* Starbucks® Blonde Roast will be available as a brewed option in Starbucks stores in the U.S. and is available in packaged coffee in Starbucks stores and where customers buy groceries in the U.S.

Perfecting a lighter roast coffee that delivers the great taste and quality customers have come to expect from Starbucks was achieved thanks to 40 years of sourcing, roasting and blending experience and an artful collaboration between Starbucks coffee quality team and roast experts.

“It took eight months and more than 80 different recipe and roast iterations before we landed on the exact flavor profile our customers told us they were looking for,” said Brad Anderson, master roaster for Starbucks. “They told us they wanted a flavorful, lighter-bodied coffee that offers a milder taste and a gentle finish. Starbucks® Blonde Roast delivers.”

The mellow and approachable coffee extends Starbucks Roast Spectrum to now include Starbucks® Blonde Roast™, in addition to the Medium and Dark Roast coffees on which the foundation of the company’s business was built. Starbucks® Blonde Roast selections include Starbucks® Veranda Blend™, Starbucks® Willow Blend™ and Starbucks® Decaf Willow Blend™.

To help coffee drinkers determine the coffee taste and intensity they prefer, Starbucks will host “Find the Roast You Love Most” tasting events in the U.S. from Jan. 12-14, at participating stores nationwide. The events will be hosted for three hours each day (times vary by market) and customers will be able to taste Starbucks® Blonde Roast alongside Starbucks® Medium Roast and Starbucks® Dark Roast coffees. Those who put their taste buds to the test will receive a sticker declaring their roast preference, as well as a free sample of Starbucks® Blonde Roast to brew at home, or a coupon for $1 off their choice of a pound of any Starbucks® coffee or any 8- or 12-pack of Starbucks VIA® Ready Brew. Similar tasting events will be held in Canada in early February.

“Starbucks® Blonde Roast is our answer to providing a premium lighter roast coffee to appeal to those that describe Starbucks® signature roast as too intense,” said Jeff Hansberry, president, Channel Development for Starbucks. “This new roast profile will allow us to increase our share of the brewed coffee market down the grocery aisle where a majority of coffee sales are in the light and medium roast categories. This segment of the market represents a $1 billion opportunity for the company in the U.S. alone.”

New Packaging Makes Finding a Favorite Coffee Easier
Customers spend approximately 60 seconds in the grocery aisle making a decision on what coffee to buy, and approximately 25 percent of shoppers leave the coffee aisle without making a purchase because either they can’t find what they’re looking for, or the premium coffee section doesn’t make sense to them.** Coinciding with the launch of Starbucks® Blonde Roast is the introduction of new Starbucks® coffee packaging organized by roast – Starbucks® Blonde Roast, Starbucks® Medium Roast, and Starbucks® Dark Roast – to help customers find their favorite Starbucks® coffee.
“We know customers are frustrated when it comes to finding the coffee that is right for them,” said Hansberry. “Organizing our coffees by Starbucks® Blonde, Medium, and Dark Roast will make it easier for shoppers looking for coffee to find the taste that appeals to them.”

Offering Variety is Important Given Coffee’s Appeal
In a recent study commissioned by Starbucks, 40 percent of coffee drinkers surveyed said they couldn’t live without coffee, even for a week, when compared to a cell phone, romance, sports, and social networking. When asked about their daily routines, 40 percent of coffee drinkers surveyed also ranked coffee over showering.***

Beginning Jan. 10, 2012, Starbucks® Blonde Roast will be available in the following offerings:
  • Starbucks® Veranda Blend™ as a brewed option in Starbucks stores in the U.S.
  • Starbucks® Blonde Roast whole bean in Starbucks stores in the U.S. and Canada
  • Starbucks® Blonde Roast whole bean and ground coffee where groceries are sold in the U.S.
  • Starbucks VIA® Veranda Blend™ in Starbucks stores in the U.S. and Canada
  • Starbucks® Veranda Blend™ K-Cup® Packs where groceries are sold in the U.S.
  • Starbucks® Veranda Blend as a brewed option in Starbucks stores in Canada in February
* Starbucks Consumer Research 2010;
** SmartRevenue Coffee/Tea Aisle Path to Purchase Research, May 2011;
*** Starbucks U.S. Regional Roast Preferences Study, Dec. 2011

About Starbucks Corporation
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest-quality arabica coffee in the world. Today, with stores around the globe, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at

December 15, 2011

Double Shot Thursday

Today is Thursday. It is better than most Thursdays in that it is double shot Thursday. Two shots of espresso, pulled long.

Actually, it is like all other Thursdays here in Brockeimia, and much like all other days of the week. I have double shots of espresso every day.

What about you?

December 8, 2011

December 1, 2011

The next DIY frontier: roasting coffee beans at home

The next DIY frontier: roasting coffee beans at home
Raw coffee beans get the do-it-yourself treatment as java aficionados jump at the chance to roast their own blend.

Story in the LA Times.

November 23, 2011

Coffee may prevent endometrial cancer: How much does it take?

(CBS) Scientists have identified another possible health benefit of coffee. A new study ties drinking lots of the stuff to a big drop in the risk for endometrial cancer.

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